These days it is not all that difficult to find a blog ‘expert’. And to be sure, not a few of them know what they are talking about.
Darren Rowse is arguably the best blogger there is – blogs about blogging. But then there are not a few folk who can tell you all sorts of good things about blogging: the best plug-ins, the best analytic tools, the very best place to get templates and how to optimize them. These folk even know quite well about keywords and good title structure and the like and can use words like SEO – Search Engine Optimization. But they have not done it themselves. They just know how. It reminds me of a teacher who worked for me in Japan. He knew how to do most everything…because he had read how to in a book. But he had nothing to show for himself.
What makes a good blog consultant? Who do you listen to when it comes to blogging? Here are 5 qualities I can think of.
1. A good blog consultant has put in his/her time. Ask your blog consultant how many posts they have written. And how many of those posts have received how many views? What has s/he tried that did NOT work? I have published more than 12,000 posts. I have a couple of thousand articles/posts that have received more than 1000 views each. I have some others I am embarrassed about.



























